October 16, 2023
TO Books, Inc. Notification of a Revision to the Privacy PolicyThank you for using our services. We would like to inform you that we will revise our privacy policy as of November 1, 2023. The purpose of this revision is to provide our customers with a clearer and more specific explanation of how we handle our customer’s personal information. The revised Privacy Policy is as follows: Service Privacy PolicyTO Books, Inc. (the “Company”) handles Customers’ personal information acquired in relation to the following services operated by the Company (the “Services”) in accordance with the Act on the Protection of Personal Information of Japan (the “APPI”) and this Service Privacy Policy (this “Privacy Policy”): ・TO Books Online Store 1. Acquisition of Personal InformationThe Company will acquire the following types of Customers’ personal information within the scope necessary to achieve the purposes set out in “2. Purposes of Use of Personal Information”. e. Information Acquired Upon Membership Registration and Purchase of Goods
f. Information Acquired Upon Registration for Newsletters g. Information Acquired Automatically When Using the Services
h. Other Information 2. Purposes of Use of Personal InformationThe Company will use Customers’ personal information for the following purposes: i. Operating and Improving the Services j. Distributing Advertisements and Providing Information on Goods and Campaigns k. Requesting Cooperation with Questionnaires l. Sending Out Prizes and Gifts m. Responding to Customers’ Inquiries n. Planning, Developing and Improving the Company’s Goods/Services o. Preparing Statistical Information p. Achieving Any Other Purposes Separately Notified to Customers upon Acquisition of Personal Information 3. Provision of Personal Information to Third PartiesThe Company will not provide any Customer’s personal information to any third parties without such Customer’s prior consent, except for in the following events: e. Where the handling of personal information is entrusted to such third parties; f. Where any personal information is provided incidental to any merger or other form of business succession; g. Where such provision is necessary for the investigation and/or prevention of any unauthorized use, and the like, or where such provision is necessary in order to protect the Company’s or other third parties’ rights and interests; or h. Where such provision is required based on the laws and regulation, or such provision of the personal information is otherwise permitted by the APPI. 4. Provision of Personal Information to Advertising DistributorsThe Company uses the status of use of the Services by the Customers and other personal information of the Customers retained by the Company, to distribute online advertisements, analyze and measure advertising effects, analyze Customers’ interests, and attributes, etc. As part of these activities, the Company may provide the personal information of Customers who have consented to this Privacy Policy to advertising distributors and other companies providing advertising-related services, or companies providing data analysis services (collectively, the “Advertising Distributors”). Furthermore, such personal information to be provided from the Company to Advertising Distributors will be limited to information with which any specific Customer cannot be identified on its own, such as hashed email addresses; provided, however, that the Advertising Distributors are able to know further information (such as that the Customer is a user of the Advertising Distributors’ online services [e.g. social media sites]) by collating the received information with any data retained by themselves. 5. Personal Information Retention PeriodThe Company will retain any personal information within the scope necessary to achieve the purposes of use and will erase any personal information that is no longer necessary, without delay; provided, however, that the Company is entitled to continue to retain personal information if such retention is required by the laws and regulations. 6. Security Control of Personal InformationThe Company will take any security control measures, including various organizational, personal, physical and technological actions, necessary and appropriate to protect the Customers’ personal information from leakage, loss and damage due to unauthorized access, etc., and any other risks. In addition, the Company may entrust the handling of the Customers’ personal information to third parties within the scope necessary to achieve the purposes set out in “2. Purposes of Use of Personal Information”. In such cases, the Company will confirm in advance that such entrusted parties are taking appropriate security control measures and will supervise such entrusted parties’ handlining of the Customers’ personal information in an appropriate manner. Those who wish to know more about the security control measures taken by the Company are advised to make contact as set out in “11. Contact Point”. 7. Requests for Disclosure of Personal InformationCustomers are entitled to request the Company to disclose, correct, add, delete, suspend the use of, erase, and/or suspend the provision to third parties, their own personal information, pursuant to the provisions of the APPI. Customers who wish to make such request are advised to make contact as set out in “11. Contact Point” by mail, enclosing a document setting out such Customer’s name, contact address, and the details of such request, as well as a document proving that the Customer him/herself made such request (a copy of a driver’s license, passport, etc.). After confirming that such request was made by the Customer him/herself, the Company will respond to the same in compliance with the APPI, without delay. Any membership registration information may be changed or corrected on the account management screen of each service. Procedures for unsubscribing from newsletters are available via this webpage. 8. Use of CookiesThe Services may use cookies for purposes such as operating the Services, providing convenient features to Customers, measuring and analyzing status of use, and distributing advertisements. Cookies are small files stored in the devices of the Customers who visit websites and are used so that the web server can communicate information with the Customers’ internet browsing software (browser) when the Customer visits the website. Using cookies enables the Company and any third parties authorized by the Company to identify the Customers’ browsers through which the Customers accessed the websites of the Services andcollect the Customers’ behavioral history within the Services. Customers are able to reject the use of cookies by changing their browser settings; provided, however, that if a Customer rejects the use of cookies, some features of the Services may not be available in a normal way. In addition, part of newsletters distributed by the Company uses a technology called web beacon, which might acquire from each Customer their access status from links in such emails, and other information. <Use of Google Analytics> 9. Links to External WebsitesThe Services may contain links to external websites operated by third parties. Customers are advised to be aware that the Company will not take any responsibility for the handling of Customers’ personal information on such external websites. 10. Use of SSL / TSLWhen Customers input their personal information, such as their passwords, in the Services, the Company uses SSL (Secure Sockets Layer) / TLS (Transport Layer Security) technology in order to ensure security. 11. Contact PointAny inquiries, complaints, etc., with regard to the Company’s handling of personal information are welcome at the following contact point: <Contact Point> Inquiries via web forms are available here. 12. Changes in Privacy PolicyWhen the Company changes this Privacy Policy due to change in the personal information to be acquired or the purposes of use, amendment of laws and regulations, or for any other reason, the Company will announce such fact via methods the Company deems appropriate, such as posting a notice in the Services and providing notification by email. For the avoidance of doubt, if the laws and regulations require Customer consent for such changes, such changes shall take effect only for those Customers who have consented to the same. Established on November 1, 2023 |